Modern technologically modernized
100W transition cable with
thoughtful design.

Client: Charby

Charby

2020

Charby

About

Each individual element of the
collection is part of a holistic
approach to design.

Charby is a brand that innovates in phone accessories. Cooperating
we have created a collection of products for charging the phone and
various devices.
We completely updated the vision of the future company strategy
and created something fresh.

Project scope

Industrial design
Strategy
Color, material and finish
Art direction

"Industrial design is a complex of many skills such as strategy, composition, ergonomics, materials science, modeling, rendering, production.
We always develop these skills to create only demanded products!"

Ivan Voitovych,
Founder of Oito

"It's such a great pleasure working with Oito."

Ming Jin Cheok,
Co-founder and Chief Executive
Officer of Charby

"Accessories for everyday life require a non-defiant design."

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