They will make your clothes
part of the interior.

Client: Oitoproducts

Oitoproducts

2020

STICK

About

Dualistick and Monostick are your new
helpers who will emphasize your
clothes and give you a new experience.

Monostick and Dualistick clothes racks
- these are unusual domestic helpers,
which will help to quickly organize your favorite clothes.

Now you do not need to hide your clothes in the closet. Each
your favorite t-shirt or dress will always be at hand.
For example, only whites can be hung on a white rack
things, and on black - black.

The basic concept is an open design that
makes it easy to find everything.
You can hang up to 10 hangers on it, and the lower base
can be used as a shelf for a loved one
shoes or accessories.

Project scope

Product design
Color, material and finish
Engineering
Manufacturing
Art direction

"We made a lot of prototypes to get the product we wanted. We changed the angle, the length, the mounting principle. It would seem that it could be simpler - a rod and a rectangular base, but such seemingly simple products are the hardest to develop."

Ivan Voitovych,
Founder of oito design

"We sent all our prototypes to our acquaintances and friends, some of them had their own brands of clothes, we received feedback from them, this allowed us to better adapt the product to comfortable use."

Roman Kharenko,
Designer, project manager of оіtо design

"Every STICK is disconnected - this makes logistics more economical and convenient."

"We made many variations of the prototypes of the Monostick rack, this knowledge made it possible to make Dualistick not just a prototype, but the final product."

Volodymyr Trifonov,
CEO of Plan B
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